E-commerce Marketing Lead - Data-Driven Growth & Team Leadership

Join Insight Enterprises as our E-commerce Marketing Lead in Canggu, Bali, and drive data-powered marketing strategies that redefine digital success. This is your chance to lead with purpose, foster a culture of collaboration, and empower a team to achieve unprecedented growth. With a focus on data-driven insights, you'll spearhead campaigns that leverage advanced analytics and cutting-edge tools like Google Analytics, Meta Ads Manager, and Hotjar. If you're passionate about turning data into actionable strategies and leading a high-performing team, this is your opportunity to make a lasting impact in the dynamic world of e-commerce.

As the E-commerce Marketing Lead, you'll be at the forefront of shaping our digital marketing landscape. You'll work closely with cross-functional teams to develop and execute campaigns that drive engagement, conversions, and revenue. By leveraging your expertise in data analytics, you'll ensure that every marketing initiative is backed by robust insights, leading to measurable results. This role is perfect for a strategic thinker who thrives in a fast-paced environment and is committed to continuous learning and innovation.

📋 Tanggung Jawab Pekerjaan

• Lead and develop data-driven marketing strategies to drive e-commerce growth and revenue.
• Manage and mentor a team of marketing professionals, fostering a collaborative and innovative work environment.
• Leverage advanced analytics tools such as Google Analytics, Meta Ads Manager, and Hotjar to track and optimize campaign performance.
• Collaborate with product, sales, and development teams to align marketing efforts with business objectives.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Develop and implement marketing campaigns across various channels, including email, social media, and paid advertising.
• Monitor key performance indicators (KPIs) and provide regular reports to senior management.
• Stay updated with industry trends and best practices, and drive continuous improvement in marketing strategies.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field, with a minimum of 5 years of experience in e-commerce marketing.
• Proven track record of leading successful marketing campaigns and driving measurable results.
• Strong analytical skills with proficiency in data analytics tools such as Google Analytics, Meta Ads Manager, and Hotjar.
• Experience in managing and mentoring a team of marketing professionals.
• Excellent communication and leadership skills, with the ability to inspire and motivate team members.
• Certification in digital marketing (e.g., Google Analytics Certified, Meta Blueprint Certified) is a plus.
• Familiarity with e-commerce platforms like Shopify, WooCommerce, or Magento is a plus.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.

🛠️ Keahlian

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